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  4. Maximus wins five awards for engagement in Georgia, Michigan, and New York

Maximus wins five awards for engagement in Georgia, Michigan, and New York

September 17, 2020

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The ClearMark Awards of Distinction recognize our outstanding multi-lingual and plain language communications.

A mother sits on the couch and snuggles with her two young daughters while using a mobile app on her tablet to upload health insurance documents. They are all smiling and looking at the screen.

We’ve received five ClearMark Awards of Distinction from the Center for Plain Language. During this record-breaking year for awards, the communications we prepared for government programs that were recognized include the Georgia Childcare and Parent Services (CAPS) provider handbook, the Healthy Michigan Plan (HMP) work requirements letters and exemption form, and the NY State of Health (NYSOH) Mobile Upload App for both English and Spanish languages, respectively.

“It is an honor to be recognized four years in a row for our dedication to providing customers of government programs with clear and actionable program communication. These awards are well-deserved by our team of plain language experts who are passionate about creating a culture of clarity,” said Ilene Baylinson, General Manager, U.S. Health and Human Services. “We are thrilled to share this recognition with our state clients in Georgia, Michigan, and New York, which truly reflects our joint commitment to enhancing the customer experience and ensuring people can access and understand the programs and services available to them.”

Before and After Category: Georgia CAPS Provider Handbook 

The handbook was published in partnership with Georgia Healthy Families Bright from the Start: Georgia Department of Early Care and Learning. We enhanced the content and design of the existing handbook to create a more user-friendly and understandable provider resource to explain the program’s policies and procedures to CAPS childcare providers. Georgia made the CAPS Handbook available online to approximately 2,500 childcare providers, creating a more educated provider pool.

Forms and Correspondence Categories: Healthy Michigan Plan Work Requirements Letters and Exemption Form

On behalf of the Michigan Department of Health and Human Services, we implemented changes to the HMP work requirements exemption form to ensure the greatest number of eligible Michigan residents secured an exemption from the state work requirements and could keep vital health coverage in Michigan’s Medicaid program. In tandem, we undertook the task to develop a suite of letters to announce the new program policy, explain it clearly, and engage beneficiaries to maintain HMP healthcare coverage.

Digital and Spanish Language Categories: NY State of Health mobile app

Maximus also received two separate Awards of Distinction for its work in the digital arena with the NYSOH Mobile Upload App — both the English and Spanish versions. By providing the user a step-by-step process, the mobile app reduced the time required to receive and process documents, to ensure beneficiaries received coverage as quickly as possible and could access their insurance benefits sooner. Our expertise helped to enhance and modernize the customer experience while enhancing privacy and security. In its first 90 days after launching, the app was downloaded by more than 30,000 users to successfully submit nearly 100,000 pages, surpassing documents submitted via fax and second only to submissions via U.S. mail.

The Center for Plain Language is a nonprofit organization dedicated to helping government agencies and businesses create communications that are clear and easy to understand. Maximus has earned 12 ClearMark Awards of Distinction from the Center since 2017. 

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