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  1. Maximus
  2. State and Local Featured Solutions
  3. State-Based Marketplaces

State-Based Marketplaces

Our end-to-end, omnichannel solutions include customer service support, outreach, and engagement strategies.

woman talking on phone and looking at laptop.

Many states are considering their own health insurance marketplace. We can help you make a successful transition.

Proven solutions to meet your needs

Since the enactment of the Affordable Care Act, many states are realizing the advantages of a state-based marketplace (SBM). We operate SBMs in Maine, Maryland, New Jersey, New York, Vermont, and the District of Columbia, bringing best practices to drive better outcomes and ultimately reduce the number of uninsured.

Achieve the benefits of an SBM

Get design flexibility to align with state policies, programs, and fiscal goals. Extend your Open Enrollment period, create tailored customer experiences, and integrate with other state health programs. Customize your outreach and education strategies and make key decisions about in-person assistance and marketplace features that matter most to your state.

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Our capabilities 

Omnichannel customer service

We put your consumers first. We help you modernize your customer service approach for a more accurate, timely, and efficient experience. In addition to superior customer contact centers, we provide consumers access to digitally-enabled customer service through interactive voice response, webchat, interactive website, and mobile document upload apps for faster access to benefits.

Integrated eligibility and enrollment

We’re uniquely positioned to help your consumers transition from one type of coverage to another through a single point-of-entry model. We can help consumers get to the right place to avoid a gap in their coverage when moving between programs like Medicaid, the Children’s Health Insurance Program, and marketplace Qualified Health Plans.

Outreach and education

Our demonstrated outreach and education approach helps you reach your consumers through award-winning social media campaigns, member communications, expert translation services, and outbound call campaigns.

Assistor training

We expertly train our own staff and, at your request, can provide training to your state-selected navigators, assistors, and certified application counselors.

Operations support

We manage workflow and handle incoming mail, including sorting, scanning, and uploading documents.

Appeals

We have a deep understanding of the fair hearing process and can assist with appeal processing. Our informal dispute resolution program has a proven track record of resolving consumer issues quickly, leading to increased customer satisfaction and allowing states to focus resources on fair hearings when requested by the consumer.

Support for state and local government programs

Across all 50 states and D.C., we help agencies accelerate service delivery to address challenges and move people forward.

Explore our solutions

Related Topics

Customer Experience Contact Centers Health Insurance State-Local Government

See how we make change happen

Customer service agent headset uses computer to help a consumer enroll in a health plan
Successful SBM transitions
Young man uses smartphone to enroll in health coverage while sitting at a table with a laptop and coffee mug.
Mobile apps streamline enrollments
Woman uses smartphone to scan a document needed to enroll in a plan.
Digital uploads in New York

Making an impact

Meet the leaders whose life experiences and perspectives deepen the impact of our work.

See our impact
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